Orlins Venture Group

Orlins Venture Group (OVG) is a marketing and distribution company for natural skincare and beauty products. Founded in 2016, Orlins has since introduced a range of products that are natural, selected halal-certified and affordable to consumers in Southeast Asia (SEA). Currently, Orlins carries three leading brands in SEA - De Leaf Thanaka, Carebeau and Dentamate; where it has distribution rights for Malaysia, Indonesia, Singapore and Philippines.

Campaign Closed RM 302,000 raised

121% of target	0 days left
Investors	54
Min Target	RM 250,000
Max Target	RM 800,000

Introduction

Shine Beyond Beauty

At Orlins Venture Group (OVG), our mission is to make high quality natural products accessible to everyone.

Orlins Venture Group is a Malaysian company that distributes and retails professional-quality natural cosmetics products for personal use, as well as in aesthetic salons and spas. We focus on the advantages of reliable quality, satisfactory effects and simple usage methods with the philosophy that places importance on the effectiveness and practicality of professional skincare products. We provide opportunities for customers to choose high quality products of skincare.

What We Do

The Challenge

The usage of Chemical-Based Skin and Hair Care Products are increasing exponentially worldwide. These beauty care products available in the market impose various chemicals and synthetic ingredients. In spite of the fact that some chemicals make them effective, they increase the probability of developing into skin allergies, irritations and side effects. As a result, more harm is often done than good. Because of the powerful advertising brainwashing by the manufacturer, customers are unwittingly spent a lot of money with negative results and also damage the skin. Therefore, usage of natural products are minimal.

In spite of the fact that some chemicals make them effective, they increase the probability of developing into skin allergies, irritations and side effects. As a result, more harm is often done than good. Because of the powerful advertising brainwashing by the manufacturer, customers are unwittingly spent a lot of money with negative results and also damage the skin. Therefore, usage of natural products are minimal.

Our Solution

Our team not only provides the customers with safe and effective products, but we also offer a good and affordable price. Our platform is intended to promote better beauty products SAFE & HALAL - the natural way. DE LEAF THANAKA, CAREBEAU & DENTAMATE, skin care & oral care products are safe to use with no side effects and has proven to be effective. Most importantly, the prices are within the affordable range for the mid level consumers market . In summary Orlins Venture promotes better skin care, beauty care & oral care products, the natural way.

Orlins Deleaf

De Leaf Thanaka

Orlins Carebeau

Carebeau

Orlins Dentamate

Dentamate

Orlins makes high quality natural products accessible to all via an aggressive pricing & marketing strategy. Our products are available through a variety of channels - in Retail Stores, Online Marketplaces, Pharmacies and Agents.

Mydin

Why Are We Different

Safe and Natural Products

The products we sell are all natural based and safe to use on sensitive skin.

Affordable Pricing

Orlins offers natural based skin and beauty products at an affordable price as compared to competitors.

Trusted and Certified

The products we carry are eco-certified, certified by Ministry of Health and have halal certification.

Strong Marketing Team

Orlins adds value to the brands we carry with our marketing initiatives and efforts across regional markets, both on- and offline.

Our Revenue Model

Orlins Revenue Model

1. Distribution Partners

Orlins is partnering with distribution partners in Philippines, Indonesia and Singapore to serve as the sole distributors for these markets.

2. Retailers

Orlins distributes products to large retailers in Malaysia, such as Mydin and Lulu Hypermarket, as well as pharmacies like Sunway Pharma and Pernama Stores.

3. Online sales

Orlins sells products directly to consumers through online marketplaces, such as Lazada, 11Street and Alibaba, our large social media following, and through a major home shopping network, Astro GO SHOP.

4. Stockists

Orlins will sell products to stockists under defined agreements for resale to consumers.

Orlins charges an average 60% markup on products and our prices remain highly affordable compared to the same products by our competitors.

Orlins Price Comparison

Our Market Opportunity

Available Market Segment

The ASEAN market for organic cosmetics stood at an overall valuation of US$40 billion in the year 2015. Over the course of the given forecast period of 2016 to 2024, the market is supposed to reach a total valuation on US$66 billion. This growth of the ASEAN market for organic cosmetics is expected to be driven by a strong CAGR of 10.0% over the same period of forecast. The number of reasons driving the overall growth of Asean Natural Cosmetic is the need and awareness from the users on natural skin care products with safe & affordable price.

The total available market in SEA is around 500 million consumers. We seek to penetrate around 3% of the market segment as the region is a huge potential for our products. We will try to penetrate the market via our distributors in SEA and also via social media.

Available Market Segment

Our Strategy

Orlins Strategy

Short term strategy for growth

To have more diversity in products to appeal to males as well as females.
Expand on to other product ranges

Long term strategy for scalability

Increasing awareness about the possible side effects of synthetic skincare & cosmetics products is projected to be a primary driving factor for the development of the global organic & natural skincare and cosmetics market. Positive approach towards the natural skincare & cosmetics, easy availability of a broad range of natural skincare & cosmetics, and increasing spending power of the people of middle class in ASEAN are some of the other vital.

Our Achievements

Orlins Achievement Timeline

Indicative Usage of Funds

Orlins Use of Funds

Sales and Marketing

Engage in strong marketing efforts across the region through social media and PR

Purchase of New Stock

Purchase additional stock from product manufacturers to market and distribute across SEA

Product Launch

Introduction and expansion of Orlins product range to include makeup and health supplements

Operations

Day-to-day business operations for revenue generation

Retail Outlet Expansion

Build more agreements with key retail outlets to sell Orlins products

Investor Exit Strategy

For investors in Orlins Venture Group Sdn Bhd, we intend to commit a 20% dividend payout policy annually; distributed 1 year after profitability.

The Team

Dr Siva Kumar

Chief Executive Officer

Francis Philip Samuel

Chief Financial Officer

Term Sheet

Issuer: Orlins Venture (M) Sdn Bhd, a private limited company incorporated in Malaysia

Type of Equity: Ordinary Shares

Fund Raising Period: 90 days

Pre Money Valuation: RM2,000,000

Minimum Fundraising Target: RM 250,000

Maximum Fundraising Target: RM 800,000

Price per Share: RM 20.00

Minimum Equity Offered: 11.11%

Maximum Equity Offered: 28.57%

Minimum Shares Offered: 12500

Maximum Shares Offered: 40000

Minimum Investment Amount: RM 500

Rewards: Reward Tier 1

Investment Amount

500.00

Reward(s)

Gift Voucher Worth RM 100.00

Reward Tier 2

Investment Amount

750.00

Reward(s)

Gift Voucher Worth RM 150.00

Reward Tier 3

Investment Amount

10,000.00

Reward(s)

OVG Membership Card* and Gift Voucher Worth RM 250.00

Reward Tier 4

Investment Amount

15,000.00

Reward(s)

OVG Membership Card* and Gift Voucher Worth RM 350.00

*OVG membership card privileges include a 25% discount on all item purchased from Orlins for life and is not valid for promotional items.

Impact on Shareholding Structure Upon Completion of the Offering: Not Applicable

Investor Eligibility: Retail, Angel, Sophisticated, and/or Institutional Investors, subject to the applicable investment limits prescribed under the Securities Commission’s Guidelines on Recognised Markets.

Pre Emptive Rights

Type of Shares

Information: Issuer to provide additional information upon request

Closing Period: 14 working days after the end of the Fundraising Period.

Use of Proceeds

Subscription Procedure: An Investment Agreement to subscribe ordinary shares and subject to review if required or necessary, the procedure may be amended by the Issuer and the ECF Platform.

Disclaimer

The information, calculations and remarks expressed herein on this term sheet or any other parts of the platform are based on information provided, disclosed and presented by Orlins Venture (M) Sdn Bhd to Ata Plus Sdn Bhd, either in part or in whole. Ata Plus disclaim responsibility for the accuracy, completeness and/or validity of these information, hence will not be held liable for any inaccurate, inappropriate or incomplete information presented on this term sheet or on any other part of the platform subject to the following :

The financial information listed on the deal page is provided by the Issuer; which includes the financial forecasts and projections, the capitalization table, the term sheet, and management accounts.
The financial forecasts and projections have been prepared by the issuer based on assumptions that have not been reviewed and certified by an independent certified accountant for its reasonableness.
THE ISSUER agrees that; all information concerning the product, business and the assets of THE ISSUER that have been furnished to Ata Plus Sdn Bhd for the purpose of the equity crowdfunding campaign is true, complete, and accurate in all material respect and is not misleading or deceptive whether by inclusion or omission.

Should the Investor require more information, they can do so by contacting Orlins Venture (M) Sdn Bhd directly at [email protected] or by clicking on the ‘CONTACT’ button on the Deal Page.

Disclosure: This issuer is referred by a 3rd party which is . Ata Plus is not associated or related to the issuer and the referral party.

Disclaimer by Securities Commission

(i) No shares will be alotted or issued based on this document after six months from the closing of the offer period

(ii) This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007

(iii) This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.

Issuer	Orlins Venture (M) Sdn Bhd
Type of Equity	Ordinary Shares
Fund Raising Period	90 days
Pre Money Valuation	RM2,000,000
Minimum Fundraising Target	RM 250,000
Maximum Fundraising Target	RM 800,000
Price per Share	RM 20.00
Minimum Equity Offered	11.11%
Maximum Equity Offered	28.57%
Minimum Shares Offered	12500
Maximum Shares Offered	40000
Minimum Investment Amount	RM 500
Rewards	Reward Tier 1 Investment Amount 500.00 Reward(s) Gift Voucher Worth RM 100.00 Reward Tier 2 Investment Amount 750.00 Reward(s) Gift Voucher Worth RM 150.00 Reward Tier 3 Investment Amount 10,000.00 Reward(s) OVG Membership Card* and Gift Voucher Worth RM 250.00 Reward Tier 4 Investment Amount 15,000.00 Reward(s) OVG Membership Card* and Gift Voucher Worth RM 350.00 *OVG membership card privileges include a 25% discount on all item purchased from Orlins for life and is not valid for promotional items.
Investor Eligibility	Retail, Angel, Sophisticated, and/or Institutional Investors, subject to the applicable investment limits prescribed under the Securities Commission’s Guidelines on Recognised Markets.
Information	Issuer to provide additional information upon request
Closing Period	14 working days after the end of the Fundraising Period.
Subscription Procedure	An Investment Agreement to subscribe ordinary shares and subject to review if required or necessary, the procedure may be amended by the Issuer and the ECF Platform.
Disclaimer	The information, calculations and remarks expressed herein on this term sheet or any other parts of the platform are based on information provided, disclosed and presented by Orlins Venture (M) Sdn Bhd to Ata Plus Sdn Bhd, either in part or in whole. Ata Plus disclaim responsibility for the accuracy, completeness and/or validity of these information, hence will not be held liable for any inaccurate, inappropriate or incomplete information presented on this term sheet or on any other part of the platform subject to the following : The financial information listed on the deal page is provided by the Issuer; which includes the financial forecasts and projections, the capitalization table, the term sheet, and management accounts. The financial forecasts and projections have been prepared by the issuer based on assumptions that have not been reviewed and certified by an independent certified accountant for its reasonableness. THE ISSUER agrees that; all information concerning the product, business and the assets of THE ISSUER that have been furnished to Ata Plus Sdn Bhd for the purpose of the equity crowdfunding campaign is true, complete, and accurate in all material respect and is not misleading or deceptive whether by inclusion or omission. Should the Investor require more information, they can do so by contacting Orlins Venture (M) Sdn Bhd directly at [email protected] or by clicking on the ‘CONTACT’ button on the Deal Page.
Disclaimer by Securities Commission	(i) No shares will be alotted or issued based on this document after six months from the closing of the offer period (ii) This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007 (iii) This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.

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Orlins Venture Group

Introduction

Shine Beyond Beauty

What We Do

The Challenge

Our Solution

Why Are We Different

Our Revenue Model

Our Market Opportunity

Available Market Segment

Our Strategy

Our Achievements

Indicative Usage of Funds

Investor Exit Strategy

The Team

Dr Siva Kumar

Chief Executive Officer

Francis Philip Samuel

Chief Financial Officer

Term Sheet

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Risk Disclaimer